Discover the People, Purpose,
and Passion Behind Atlantik

More than a DMC

we’re your dedicated Icelandic partner.

Who we are
Values
Atlantik Team
Recognitions

1978 — We set sail.

The story of Atlantik began in 1978, when we opened as one of Iceland’s earliest licensed travel agencies and tour operators. 

As a family-owned business, we charted a course built on trust, professionalism, integrity and a passion for operational perfection and Iceland.

100,000+
Active travelers annually
45
Team members
47
Years in operation

With roots grounded in personal service and visionary planning, we’ve grown into one of Iceland’s most trusted DMCs, known for delivering:
  • Expertly Curated Experiences
  • Reliable & Responsive Service
  • Genuine Icelandic Hospitality
From humble beginnings to becoming a trusted partner for international travel professionals, our story is built on people, partnerships, and the places we love to share.

Our Story

Atlantik was founded in 1978 by Mr. Böðvar Valgeirsson and his family, making us one of Iceland’s first licensed travel agencies and tour operators. From the very beginning, we focused on the cruise market, building a reputation for exceptional shore-excursions and unrivalled local knowledge.

In 1999, the company passed into the hands of Mr. Gunnar Rafn Birgisson and family. A change that marked a new chapter of growth. We expanded our services to include MICE (Meetings, Incentives, Conferences, Events) and bespoke travel programs, while continuing to provide world-class cruise services across Iceland. Today, Atlantik stands as one of the most established tourism companies in the country, respected for deep expertise in both CRUISE and MICE.

As a family-owned, independent Destination Management Company with more than four decades of experience, we pride ourselves on delivering personalised, high-quality service. Through meticulous planning, deep local insight, extensive industry network and a dedicated team of travel professionals and certified guides.
We oversee everything from complex cruise calls and turnarounds, manage unique Incentive programs and world class events and product launches, along with bespoke luxury programs for discreet clients.

Atlantik isn’t just a travel agency — we are your trusted partner for exploring Iceland.

Our Mission

As people who live very close to the natural world we are genuinely proactive in minimising our impacts to preserve the environment. We are dedicated to the preservation, protection, and improvement of the living systems in Iceland, which serve as the foundation for our business and the broader human economy.

We actively take steps to reduce our ecological footprint, safeguard the well-being of individuals in our supply chain, and work alongside aligned partners to create sustainable solutions for a better world.

Ultimately, our mission at Atlantik is to demonstrate that travel and sustainability can harmoniously coexist. Our guests become part of a journey that celebrates responsible travel, leaving a positive impact on the environment, communities, and future generations.
We don’t just create journeys, we create memories that last a lifetime

Our Vision: The Foundation of Exceptional Experience

Professionalism

We strive to offer professional service with devotion to our clients

Initiative

We show initiative by going off the beaten track in search of excellence

Teamwork

To achieve our goals, we work together as one team

Respect

We respect our everyone, nature, and we are socially responsible

Team Atlantik

Recognitions and Awards

Recognized for excellence in sustainable business practices
Trusted by global partners for reliability and innovation
Honored for delivering outstanding service solutions
Awarded for commitment to sustainable operations worldwide
Recognized for leadership and forward-thinking strategies
trong partnerships built on decades of expertise in Iceland
Celebrated for quality and innovation in international standards

Don’t just take our words.
See why finest businesses trust us.

More Reviews
The client has held a survey amongst the guests. They were really happy about the program. The diversity of activities, choice of hotels, guide, etc. Overall, they rated the trip 9,8 out of 10 points. So, you and the entire team; well done and thanks a lot for the flexibility along the way when it came to sending the final rooming list only days prior to arrival, adapting venues because of the volcano, your guidance during the trip itself, etc.
Thank you for the kind note and for all the hard work leading up to the event. Odinn and Sigrun were STARS on-site and very easy to work with and very accommodating.

The members all truly enjoyed each and every one of them and I know their creativity and resourcefulness were not only needed but appreciated on site, especially by me and Christine. I don’t think there were any major hiccups on issues on site and this is a reflection of a well prepared and well lead team. Odinn should be very proud and I was very impressed.

Odinn does truly care, and it really shines when he is in his element executing a program.
I know this is long overdue but I wanted to thank you so much for everything your team did for us on Prima Christening!

All of your contacts, vendors, the site visit planning, local knowledge and beyond was so appreciated and we could not be more thankful for having been able to partner together on this. I know this event was a little out of the ordinary so thank you for bearing with us! I hope you were able to get a little rest now that we’re out of your hair and this one is behind us 😊
“The local guides were amazing – especially Simon – he knew so much. Every day was jam packed with fun things to do. The hotels and transportation exceeded our expectations.”

Ready to Explore?

Do you need professional piloting for your Iceland journey? Let us navigate your travels for your perfect Iceland program.
Contact Atlantik and start the journey of a lifetime.